MONDAY, DECEMBER 3RD RADIO SHOW

A Good Publisher and a Great Climate Expert

What a show on tap for today. Whew, we are going to need a water break halfway though this one! Our first guest is publisher of GOOD Magazine, media for people who give a damn. Our second guest is the experts' expert: the Weather Channel's Climate Expert. This is going to rock!

Today's Featured Radio Guests:

Max Schorr - Publisher and Founding Editor of GOOD Magazine, a media company with print magazine, feature and documentary films, original multimedia content and local events, GOOD is providing a platform for the ideas, people, and businesses that are driving change in the world.

Dr Heidi Cullen - The Climate Expert at The Weather Channel, and a scientist formerly with the National Center for Atmospheric Research. She now hosts of Forest Earth on the Weather Channel, the first weekly television series to focus on climate issues.

Topics Discussed Today:

Son of Rambow - First feature length film produced by GOOD media about two kids with a video camera and the madness that ensues.

The word of the day is Psychographic - Identification of personality characteristics and attitudes that affect a person's lifestyle and purchasing behaviors.

Check out Good Magazine's NYC headquarters at 201 Mulberry Street.

-- Margaret