Green Fashion: Why Pay More When You Can Foster a Good Society?

Whereas most eco-aware denim jeans brands are premium priced at or above $150 per pair, Good Society delivers high-style, fair-trade certified organic cotton jeans in the sub-$100 range. Not only is the styling clean and sharp, but every pair purchased helps provide fair wages for those growing and sewing them in India. When we think about “going green,” we’re typically focused on reducing our environmental impact. When we can also affirm – through fair-trade certification – that the people making the products we depend upon are not exploited in the process, we’re helping to create a web of positive change, i.e., a good society. This is the vision of Good Society’s co-founder Aiden Dingh whose original organic cotton denim line, Sling and Stones, hovers in the upper pricing designer stratosphere. With Good Society, Dingh is aggressively working to make eco-chic clothing accessible to a broader audience. You can shop the collection at Urban Outfitters as well as at numerous boutiques across the country. The good doesn’t stop there either; Good Society also gives back 10% of profits to environmental causes.

-- Josh