Lazy E Talking Green Fashion on Martha Stewart Radio

(Three Way Shirt from Crow)

This afternoon I had a chance to head back to the old Sirius stomping grounds to visit with Mario Bosquez on Martha Stewart Radio. Mario is a genius when it comes to the kitchen though this time we decided to chat about innovative ways to combine fashion sense with eco-responsibility. We hit upon a number of themes which I think are crucial for eco-fashion to move into the mainstream: for consumers to adopt green fashion products en masse those products must be stylish, affordable, well-made, widely available, and clearly and credibly labeled. There are plenty of good options for Lazy Environmentalists, but despite the all the hype green has yet to go mainstream. So knowing where to look and what to look for and also adopting some innovative Reduce and Reuse strategies is essential to for achieving style nirvana while saving the planet. Here's some quick links to the companies I discussed today.

Reduce & Reuse
Denim Therapy
Swap Style
Bag, Borrow or Steal

Independent Designers
Crow
Good Society
Melissa Shoes

Major Clothing Labels
H&M
Levis

We also talked about Kaight, a top-notch eco-boutique in the Lower East Side of Manhattan.

-- Josh