Martha Stewart Loves Pingg

Let's say you want to have a party. Whether it is a beer and nachos blow-out to watch the Duke v. Carolina game, a classy wine & cheese soiree to celebrate your friends' anniversary, or a mad hatter themed tea party for your 6 yr old niece and her friends, the first thing you'll need is the perfect invite.

And for that, my friends, you need to Pingg.

Pingg.com is an event management site offering customers services like customized invitations, RSVP and guest list management, reminder notices, last-minute changes, and thank-you notes. Since its creation in February of 2008, over 2.5 million electronic invitations have been sent by Pingg.

Just to be clear here, Pingg offers party planners a foolproof way to send beautifully designed, eco-friendly (i.e. paperless, inkless, transportation-less), and super affordable invitations to guests and then track them. Unlike other online invitation services I have tried that are hella confusing, Pingg invitations are so easy to figure out that even a monkey could do it.

Back in late October, the simplicity and class of Pingg caught the attention of Martha Stewart Living Omnimedia, Inc (MSLO) who decided to invest and and enter a commercial agreement with Pingg. Besides being an unwavering entertaining authority for the longest, MSLO also owns Martha Stewart Radio on Sirius 112, which the Lazy E has hosted a handful of times. That in itself means Martha and her people know a good thing when they see it.

President of Media and Co-CEO of MSLO Wenda Harris Millard says, "Pingg illustrates our commitment to our digital business and our focus on growing our core franchises in new and exciting ways by providing tools and resources that enable our customers to carry out the inspiring ideas they expect from Martha Stewart."

-- Margaret